Linchpin Labs

The ‘Customer’ is the most pronounced word in almost every corporate today. Because, today’s customers are more demanding and their expectations are changing rapidly too. They follow the Better, Faster and Smarter Intuitively/Ingenious ly method. They no longer and never accept products with glitches, delay in delivery and ever accept cost overrun. The reason behind this, they stay informed (i.e)  the global competitive playing field is being levelled and it is now possible for more people to collaborate and get knowledge about the products and services that are available in the market. Up Your Service To compete, lead and to stay ahead of the competition always, to grab the market share, business organizations today will have to "Over Deliver" than "Promised" (i.e. the basic/agreed customer needs); for this, many organizations today, are trying to know and understand "What the Customers want from them". The customer mindset and expectations change...

It was the year 1970’s, the nascent stages of IT revolution across the globe and especially in India. The mainframe monopoly had just ended and broken with robust online transaction processing available on super mini computers running multi-executive kind of operation system. The PC revolution had just begun with word processors and spread sheets available on inexpensive computers. Therefore, it was known to the world, the demand for software applications would explode and there would be opportunities for companies specializing in customized software development from a country like India. Then in 1999, the “Y2K” fear gripped the U.S. Y2K refers to the year 2000, and the concern was that much of the existing software stores information on year using only two digits; 97 instead of 1997. The fear was that when a program advanced from December 31, 1999 to January 1, 2000, it would behave as if the year was actually 1900, potentially disrupting a huge amount of business and scientific ...

When we compare and introspect our modern management method being followed in today’s corporate world; it has the relation between the art and science of traditional management, in each and every aspect as narrated by our Indian mythology. To start with, let us ask ourselves two questions.  1.       What is the purpose of an organization? 2.       Who is an Ideal leader? This is an attempt to find the answer for the questions with reference to our mythology.  To understand these two questions, let us first understand what our Indian mythology says about the way of doing business. We all know that the concept of business was brought from the western culture. Now introspect what is its Indian context? In 326 B.C. Alexander ‘The Great’, the Greek emperor who conquered the world came to India. In the banks of the river Indus, he met a person called a Gymnosophist. This Gymnosophist is a naked man (similar to Gomat...